Listen now (26 mins) | In this episode, my guest is Jess Papp, head of marketing of SERO. She is a diverse marketer from Toronto with over 9 years of experience. Her knowledge and experience stem from a diverse advertising background where she’s worked with a number of clients ranging from smaller start-ups to Fortune 500 companies. Jess played a pivotal role in developing and building the brand identity of what Sero is today.